Choosing the Perfect Promotional Products for Christmas
If you want to spread festive cheer and promote your brand name this Christmas, promotional products could make the perfect gifts for your customers and business partners. Assuming you order quality items from a trusted supplier such as ourselves, each gift will act as an ambassador for your company, helping to raise brand awareness and keep your name on people’s minds. The trick is to select products your customers will appreciate and use regularly, preferably in public. To help you choose the perfect promotional products to give at Christmas, we have written this guide containing all the information you need. It might seem a little early to be planning end-of-year gifts, but with less than 4 weeks until Christmas Eve, nothing could be further from the truth!
Plan Your End-of-Year Gifts: Why Promotional Products Are Perfect for Christmas
Before we learn how to choose the perfect gifts, let’s look at some reasons why promotional products are such a great choice of Christmas gift for commercial organisations.
- A Tangible Sign of Appreciation – The most obvious benefit of giving quality promotional gifts to your customers is that each one will then own a tangible sign of your appreciation. Whether it’s a coffee mug or a crystal glass decanter, a branded Christmas gift is a constant reminder of your company and the gratitude it feels towards its customers.
- Help to Raise Brand Awareness – Promotional gifts that are used in public places, such as offices, airports, picnic areas and beaches, help raise brand awareness. The more often the gifts are used, the more exposure your organisation receives, all for one very small investment.
- Keep Your Name on Buyers’ Lips – If you rely on corporate buyers to order your goods or services, promotional Christmas gifts decorated with your name and contact number could help ensure that you are always in the mix when new orders are prepared. Calendars, coasters, letter openers and other desk accessories work well as Christmas gifts for corporate buyers.
- Cement Long-Term Relationships – If you have already established a good working relationship with a supplier, customer or business partner, a branded Christmas gift can be an excellent way to cement the relationship. By presenting the other party with a token of your esteem, you can let them know what their business means to you. Furthermore, if the gift is branded with your name and corporate logo, it will act as a constant visual reminder of your organisation.
- Can Be Used as Part of Buzz Marketing Campaign – If you want to create a marketing buzz around a new product launch during the festive season, you can incorporate promotional gifts decorated with the product name into your campaign. When properly planned and executed, branded Christmas giveaways can achieve excellent results.
To ensure your Christmas gifts make a real impact, continue reading below. In the next section, we are going to explore some great promotional product gift ideas for all budgets.
Promotional Product Gift Ideas for Every Budget
Whether you want to spend a few dollars or a few hundred dollars on your favourite clients, there’s sure to be something in our range that is perfect for your needs. In fact, there are probably dozens of promotional products in our range that could work well for your organisation.
- High-End Gifts for Business Partners/Key Clients – For special clients who have made a significant contribution to your business or who you simply value because of their loyalty, high-end gifts such as quality glassware and cameras are a good choice.
- Solid Gifts for Solid Customers – Mid-rank customers are the backbone of many businesses, so it’s worth making the effort to let them know how much they’re appreciated. Gifts such as branded umbrellas, laptop bags and leisurewear are all solid choices for solid customers.
- Festive Giveaways for Fun and Marketing Purposes – If you simply want to generate a sense of fun around the Christmas holiday and remind your customers of your existence, inexpensive branded gifts like USB lanyards, golf tees and fridge magnets are excellent options to consider.
Of course, there are hundreds of promotional products in our catalogue that fall somewhere in between the above-listed categories, any of which might be perfect for your needs. With this in mind, we recommend browsing our entire range if you have the time to avoid missing out on some great deals.
The Benefits of Ordering Your End-of-Year Gifts Now
While you could conceivably leave it until the last minute, it’s better to order your branded Christmas gifts now rather than later and here’s why:
- Access to More Custom Branding Options – Certain customisation options, such as engraving or embroidery, may take a little longer to complete. If you would like to take advantage of these customisation options, ordering well in advance is the way to go.
- Greater Availability – The earlier you order your Christmas promotional products, the more choice you will have. As the festive season draws closer, the most popular branded gifts may be sold out due to high demand.
- No Rush Deliveries – Order early, and you don’t have to request rush deliveries or anxiously await the arrival of the postman every day. Instead, you can congratulate yourself on your organisational abilities and enjoy the anticipation of festive fun.
Don’t leave your branded gift shopping until the last minute this year. Order everything you need now so you can relax once the festive season is upon us. If you need any assistance, one of our advisors will be delighted to oblige.
Start Your Christmas Promotional Gift Shopping
To get started, simply choose a category of promotional product from the menu and start browsing. If you’re unsure how to order or you’d like more information about a specific product in our range, don’t hesitate to call or email us. At Bladon WA, we are always happy to help new customers explore our range of promotional products, and we’re here to provide immediate assistance during normal business hours.